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What Drives Ad Spend in Daily Newspapers?
13 Jan 2010

An analysis of the smaller publications also proves that there is no correlation between increase in readership and increase in revenue.
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The Top 5 TV Stations In The LSM 8-10 Category (past 7 days)
14 Aug 2009

TV is still reaching the most people in the LSM 8-10 category.
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Life is complicated
28 Jun 2009

Statisitics, if tortured enough will eventaully confess
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