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Let’s all measure World Cup ROI
Upselling a strategic opportunity
Engaging events are key to brand engagement
Repeat business a repeated challenge
We Can’t all Play for SA, but We Can Be Cheerleaders
Disaster preparedness vital at 2010 events – Kadoro
Certification Is the Next Key Challenge
Be a super-hero … anticipate disaster
Professionalism is not negotiable
Get It in Writing or... Write off Your Business
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Copyright 2010 Pacific Breeze 353 (Pty) Ltd, eVentáge & OJB Web Development.
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ROI is key for any event assessment. The same goes for the World Cup, says ‘Let’s Talk’ columnist Amanda Rogaly, who argues for a national ROI indaba so South Africa can plan its next global success. Amanda owns Kadoro Events & Communications, a leading event management and brand activation company.
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Experiential marketing is driven by involvement and engagement; not only between brand and consumer, but between brand and event management professionals. The perspective comes from Amanda Rogaly, owner of Kadoro Events & Communications, one of South Africa’s foremost event management and brand activation companies
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Experiential marketing is driven by involvement and engagement; not only between brand and consumer, but between brand and event management professionals. The perspective comes from Amanda Rogaly, owner of Kadoro Events & Communications, one of South Africa’s foremost event management and brand activation companies
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In this edition of ‘Let’s Talk’, our columnist Amanda Rogaly looks at the challenge of supporting your income stream with repeat business. Amanda is owner of Kadoro Events & Communications, one of the leaders of South Africa’s event management and brand activation industry.
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The key to growth for many industry players is the ability to meet international expectations, especially in areas like professional standards. Multinationals increasingly deal with professionally certified meeting planners in their home markets and look for similar levels of certification over here.
In the comics, it takes a super-hero to thwart disaster. Event organisers have similar responsibilities; though sometimes you’d never know it.
‘Let’s Talk’ is contributed by Amanda Rogaly, owner of Kadoro Events & Communications, the successful event management and brand activations company. This industry leader and popular conference speaker believes in sharing best practice and welcomes reader input, so please contribute insights via amanda@kadoro.co.za. This time Amanda looks at management fees …
‘Conversations with Amanda’, a regular column in eVentáge, is contributed by Amanda Rogaly, an in-demand conference speaker and managing director of Kadoro Events & Communications, the successful event management and brand activation company.
