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Outdoor
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Township Wall Media empowering local communities
By Issued By Sabio Communications On behalf of Keys Communications
30 Jan 2013


Latest News

South African townships feature among the precious jewels of our beautiful country, being a rich source of culture and heritage, with a large majority of the South African population living in these areas. Township Wall Media create revenue opportunities by renting the walls of the community members" houses. In this way, members become landlords and are provided with a monthly income.

The company is run by a husband and wife team, Kabelo and Anisa Kale, two people dedicated to making a difference in the township. " Both Kabelo and I grew up in the township"� says Anisa Kale, owner of Keys Communications. "My love for the township is embedded in the core of my being. It is a reciprocal relationship: the township made me into what I am today, and it is now my turn to give back."�

Using high definition airbrushing to provide the appearance of a production finish resembling that of a billboard that also captures the township's raw essence, the company provides a medium for brands to meet the aspirational values of the people living in these areas.

In addition, Township Wall Media provides exposure for big brands such as Nokia, Nedbank and Supersport. "The township community is a huge growth market and Township Wall Media provides brands avenues to places where traditional outdoor media does not have access, including rural, township and urbanised areas of South Africa."� Concludes Kale.

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