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International


Celebrate Endangered Species Day: What we can #SaveTogether
25 May 2017

African white - backed vulture (Gyps africanus) Critically endangered, fewer than 270 000 left in the wild For many of Earth’s creatures, time is running out. And in our beautiful home country South Africa, this is most prevalent. Considering's SA's rich wildlife heritage, our country has become a target for poachers and all wildlife criminals.

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OMA reports 36.6% year on year growth for digital outdoor
25 May 2017

Australia: F.Y.I.OMA reports 36.6% year on year growth for digital outdoor May 5, 2017 9:17 0 The digital out of home industry is up 36.6% from the same period last year.

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#SoWhiteProject Calls Attention to Under-Representation of Black, Asian and Minorities in Marketing
11 May 2017

A new campaign by the #SoWhiteProject is calling attention to the under-representation of Black, Asian and Minority Ethnic (BAME) community in advertising and marketing materials with a particular focus on Easter. The #EasterSoWhite campaign is the next evolution of the #SoWhiteProject which first launched with #ChristmasSoWhite in 2016.

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FEPE International Congress to address global OOH challenges
10 May 2017

The FEPE International Congress, with its theme, ‘A Time of Revolution - Earning the Right to Win,' will be held in Stockholm from Wednesday, 7 June 2017 - Friday, 9 June 2017. Amongst the speakers are Barry Louth, head of UK media planning of European pay-TV leader Sky and Richard Brooke, media operations and strategy director of Unilever (Europe).

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Pringles creates edible cloud based on the nation’s favourite flavour
04 May 2017

Crisp brand Pringles created an edible flavour cloud in London on the 26th April with TV personality, Kelly Brook

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Posterscope Builds Programmatic Ad Platform for Shop Direct
27 Apr 2017

Posterscope has developed a proprietary programmatic ad-serving platform for Shop Direct, the UK’s second largest pure-play digital retailer. The platform, powered by Liveposter, will enable Shop Direct to run digital out-of-home campaigns on nearly 6,000 digital screens through a partnership with Clear Channel.

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Top executives from Clear Channel and JCDecaux join FEPE International Board
20 Apr 2017

Philippe Baudillon FEPE International, the global Out of Home advertising association, has elected two new members to its board.

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