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Outdoor


R500 000 Costs for Illegal Billboard
14 Dec 2015

The City of Ekurhuleni is coming down hard on those who do not comply with its by-laws, Themba Gadebe, Ekurhuleni Metro spokesperson, told the tame TIMES. Members of the EMPD, together with the Sheriff of the Court, recently removed an illegally erected billboard gantry on Van Buuren Road Bedfordview.

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H&M uses Guerrilla tactics for local launch
02 Dec 2015

Unless the silly season has hit you early and hit you hard, you're probably aware that global fashion megastore H&M has entered the South African market. The Swedish brand announced itself with an outdoor blitz unlike anything in recent memory owning Jozi's top outdoor sites.

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You are feeling sleepy. Ve-r-r-ry sleeeepy...
18 Nov 2015

Outdoor ads are difficult to pull off well. The best of the category depend upon a strong message and impactful imagery � or an idea that communicates powerfully at a glance. Hollard's billboard campaign manages to do this with a simple mechanic that makes a static billboard "come alive" in a subtle, yet effective way.

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ZTE Takes LTE Campaign Outdoors
28 Oct 2015

Telecommunications equipment and solutions provider ZTE Corporation South Africa has launched a new outdoor advertising campaign urging consumers to "Think LTE think ZTE".

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STANLIB gives motorists a glimpse into the future through consistent focus
28 Oct 2015

STANLIB's ground-breaking digital Out of Home campaign, "Focused Investing"�, provides motorists with a live feed of the traffic 1.4 kilometres ahead at the N1 William Nicol offramp, streamed to Continental Outdoors" Roadside Digital billboard on William Nicol Drive from a 360° IP cameraat the off-ramp.

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Bizcommunity takes strategy to the street
14 Oct 2015

From this month commuters can start looking out for Bizcommunity's pop-up "whiteboard" billboards on Jozi highways.

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Out-of-Home Media Industry in Safe Hands
07 Oct 2015

MEC Nota Bene, an agency focused on integrated communication in channel strategy, planning and buying, has partnered with Vodacom to oversee and implement the media giant's health and safety initiatives in the out-of-home (OOH) media space.

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